Press release: Monday June 8th 2020
The next level of sustainable sportswear is without plastic - Tripulse launches its first plastic-free sportswear collection on Kickstarter
For the environmentally- and health-conscious, finding sportswear that doesn’t include polyester, polyamide or nylon is almost mission impossible. The search is now over, as the Stockholm-based sustainable activewear label Tripulse enters the market and challenges the heavily plastic-dependent sportswear industry.
The mission to create sustainable sportswear without plastic started more than a year ago when Tripulse founder Franziska Mesche learned that the fashion industry is the 2nd most polluting industry in the world, and that most of our clothes today are made from plastic such as polyester.
“There are two major issues with plastic in sportswear. First, it pollutes our environment, especially as it releases microplastics into our waters when we wash it - and we tend to wash our sports clothes very often. These particles end up in living organisms and can cause harmful effects in them”, Mesche explains.
Second, research has shown that polyester contains chemicals that can be absorbed by our skin and can cause health issues including allergies, skin irritations and potentially other more severe effects. “I had people sharing with me that they needed to stop doing sports because they get serious allergies from wearing polyester, and because there is just nothing else to wear if you’re doing high intensity training”, she continues.
“Instead of just being frustrated about it, I decided to become part of the solution and started Tripulse.” The mission of Tripulse is to take the plastic out of sportswear and to offer much more sustainable, high-performing, comfortable and great-looking activewear.
Several months of testing and research led the Tripulse team to discover the perfect material, TENCEL™, which is used for the first Tripulse collection. It’s wood-based made from sustainably grown forests and produced without toxic chemicals in a process where no resources go to waste, and introduced by the Austrian company Lenzing. Tencel has several inherent qualities that make it perfect for sports, such as being less smelly, antibacterial, breathable and extremely gentle to the skin.
“Material is only one aspect of sustainability. Our products are made in Europe to guarantee fair labour conditions. It’s a major cost - but I think you need to do it if you’re serious about sustainability. TENCEL™ is also biodegradable, which means our product does not harm the environment even after you discard the product after years of use”, Mesche expands the Tripulse approach to sustainability.
The very first Tripulse sportswear collection is now exclusively available to purchase through their Kickstarter campaign and includes timelessly designed tights, tank-tops and t-shirts in 3 beautiful color tones. Tripulse offers special prices that are only valid during this campaign and as a special form of gratitude to their early supporters.
“I want people to question their choices regarding sportswear. Do I really enjoy wearing polyester? Does it actually feel great on my skin? Have I thought about what plastic does to my body and our environment?”, Mesche summarizes.
Contact: firstname.lastname@example.org, +46 760 78 95 09.
About Tripulse Fitness AB
Tripulse is a Swedish activewear startup with a mission to create high-performing activewear without compromising on the environment, people and health. The clothes are naturally breathable, cooling and comfortable with a sportive minimalistic design that make them suitable for any workout intensity.